Top 10 Shoes Companies in 2024

Companies	Employees	HQ location	Revenue	Website	Industry
Adidas AG	View 90,151 employees	🇩🇪 Germany, Bayern, Herzogenaurach	$ >1000M	adidas-group.com	Clothing and Apparel, Design, Sports, Consumer Goods, Commerce and Shopping
Rei	View 7,880 employees	🇺🇸 United States, Indiana, Carmel	$ 500-1000M	rei.com	Clothing and Apparel, Commerce and Shopping, Design, Community and Lifestyle, Consumer Goods
Finish Line	View 6,441 employees	🇺🇸 United States, Indiana, Indianapolis	$ >1000M	finishline.com	Commerce and Shopping, Clothing and Apparel, Sports, Design, Consumer Goods
Under Armour	View 9,039 employees	🇺🇸 United States, Maryland, Baltimore	$ 500-1000M	underarmour.com	Clothing and Apparel, Commerce and Shopping, Design, Community and Lifestyle, Sports, Consumer Goods
Forever 21	View 15,176 employees	🇺🇸 United States, California, Los Angeles	$ 500-1000M	forever21.com	Clothing and Apparel, Commerce and Shopping, Community and Lifestyle, Design, Consumer Goods
FLO Mağazacılık	View 3,141 employees	🇹🇷 Turkey, Istanbul, Esenler	$ 500-1000M	flo.com.tr	Clothing and Apparel, Commerce and Shopping, Design, Community and Lifestyle, Internet Services, Consumer Goods
Intersport	View 3,453 employees	🇫🇷 France, Île-de-France, Longjumeau	$ 500-1000M	intersport.fr	Commerce and Shopping, Sports, Clothing and Apparel, Design, Consumer Goods, Community and Lifestyle
Ecco	View 3,580 employees	🇩🇰 Denmark, Syddanmark, Bredebro	$ 500-1000M	ecco.com	Commerce and Shopping, Clothing and Apparel, Design, Consumer Goods, Community and Lifestyle
Cuidado con El Perro	View 1,441 employees	🇲🇽 Mexico, México, Mexico City	$ 500-1000M	cuidadoconelperro.com.mx	Clothing and Apparel, Commerce and Shopping, Design, Consumer Goods, Community and Lifestyle, Internet Services
Payless	View 5,278 employees	🇺🇸 United States, Kansas, Lawrence	$ 500-1000M	payless.com	Clothing and Apparel, Commerce and Shopping, Consumer Goods, Design, Community and Lifestyle

1. Adidas AG

Adidas AG stands out as a prominent leader in the global athletic footwear industry, renowned for its high-quality shoes that combine performance, comfort, and style. With a strong commitment to innovation, Adidas consistently introduces new technologies and materials, such as their Boost cushioning and Primeknit uppers, to enhance athlete performance and everyday wearability. The company’s influence extends beyond sports, resonating in fashion and lifestyle sectors, where it pioneers collaborations with designers and celebrities, further solidifying its brand as a symbol of youthful culture and sustainability.

Location 🇩🇪 Germany, Bayern, Herzogenaurach	Size View 90,151 employees
Revenue $ >1000M	Industries Clothing and Apparel, Design, Sports, Consumer Goods, Commerce and Shopping
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2. Rei

Rei, a renowned footwear company, specializes in crafting high-quality shoes that blend style, comfort, and durability. Known for its innovative approach, Rei explores advanced materials and ergonomic designs to meet the diverse needs of its customers. With a strong emphasis on sustainability, the company integrates eco-friendly practices into its production processes, making it a popular choice for environmentally conscious consumers. Rei’s commitment to excellence and its ability to understand and adapt to market trends ensure it remains a leading name in the global footwear industry.

Location 🇺🇸 United States, Indiana, Carmel	Size View 7,880 employees
Revenue $ 500-1000M	Industries Clothing and Apparel, Commerce and Shopping, Design, Community and Lifestyle, Consumer Goods
	View Similar Companies

3. Finish Line

Finish Line stands as a major player in the athletic footwear and apparel industry, catering to both casual enthusiasts and sports aficionados. Known for its extensive selection of top-brand sneakers, the company excels in merging style with performance. Finish Line’s retail and online platforms not only showcase the latest trends but also offer specialized services, enhancing the shopping experience with personalized attention. Constantly evolving, Finish Line adapts to consumer preferences, ensuring it remains at the forefront of sports fashion and functionality.

Location 🇺🇸 United States, Indiana, Indianapolis	Size View 6,441 employees
Revenue $ >1000M	Industries Commerce and Shopping, Clothing and Apparel, Sports, Design, Consumer Goods
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4. Under Armour

Under Armour has carved out a strong niche in the athletic footwear industry with its high-performance shoes. Known for integrating cutting-edge technology and innovative materials, the brand delivers products that enhance athletic performance and comfort. Under Armour’s focus on continuous improvement and responsiveness to athlete feedback drives their development of shoes that cater to a range of sports and fitness activities. This commitment places them as a favorite among athletes looking for footwear that supports both the rigor of training and the nuance of competitive play.

Location 🇺🇸 United States, Maryland, Baltimore	Size View 9,039 employees
Revenue $ 500-1000M	Industries Clothing and Apparel, Commerce and Shopping, Design, Community and Lifestyle, Sports, Consumer Goods
	View Similar Companies

5. Forever 21

Forever 21, a renowned fashion retailer, has expanded its vibrant collection to include a wide range of stylish and affordable shoes. Catering to the youthful and fashion-forward audience, the company offers everything from chic heels and trendy sneakers to versatile boots, ensuring fashionable footwear for every occasion. Forever 21 emphasizes not only on-trend designs but also value, making it easy for consumers to refresh their shoe wardrobe frequently and stay aligned with the latest fashion trends. This approach keeps Forever 21 at the forefront of the fast-fashion industry, continually attracting style-savvy shoppers globally.

Location 🇺🇸 United States, California, Los Angeles	Size View 15,176 employees
Revenue $ 500-1000M	Industries Clothing and Apparel, Commerce and Shopping, Community and Lifestyle, Design, Consumer Goods
	View Similar Companies

6. FLO Mağazacılık

FLO Mağazacılık stands as a prominent leader in the Turkish footwear industry, renowned for offering a diverse range of shoes that blend style, comfort, and affordability. As the largest shoe store chain in Turkey, FLO operates over 500 stores nationwide, as well as a robust online platform, facilitating easy access to the latest trends in footwear. The company caters to all demographics, featuring brands and designs that meet the dynamic needs of modern consumers. FLO’s commitment to quality and customer satisfaction propels its continuous growth and strong market presence, making it a top choice for shoe shoppers across the region.

Location 🇹🇷 Turkey, Istanbul, Esenler	Size View 3,141 employees
Revenue $ 500-1000M	Industries Clothing and Apparel, Commerce and Shopping, Design, Community and Lifestyle, Internet Services, Consumer Goods
	View Similar Companies

7. Intersport

Intersport is a leading retail brand specializing in athletic footwear and sports equipment, catering to both amateur and professional athletes. With a vast array of shoes designed for various sports, Intersport combines quality, performance, and technology to enhance the athletic experience. The brand is renowned for its expert advice and personalized service, ensuring that customers find the perfect fit to improve their game and achieve new personal bests. Intersport’s commitment to fostering a culture of sport and fitness underscores its status as a go-to destination for sports enthusiasts worldwide.

Location 🇫🇷 France, Île-de-France, Longjumeau	Size View 3,453 employees
Revenue $ 500-1000M	Industries Commerce and Shopping, Sports, Clothing and Apparel, Design, Consumer Goods, Community and Lifestyle
	View Similar Companies

8. Ecco

Ecco, a renowned global footwear company, is celebrated for its commitment to craftsmanship, comfort, and sustainable practices. Based in Denmark, Ecco stands out in the shoe industry by controlling the entire production process, from leather making to the final product, ensuring high-quality materials and innovative designs. Their emphasis on anatomical fit and advanced technology in shoe production provides a unique value proposition that combines style with exceptional comfort. This approach has solidified Ecco’s reputation as a trusted brand for consumers seeking durable and stylish footwear that lasts.

Location 🇩🇰 Denmark, Syddanmark, Bredebro	Size View 3,580 employees
Revenue $ 500-1000M	Industries Commerce and Shopping, Clothing and Apparel, Design, Consumer Goods, Community and Lifestyle
	View Similar Companies

9. Cuidado con El Perro

Cuidado con El Perro is a prominent fashion retailer based in Mexico, known for its trendy and affordable clothing and footwear lines. In the footwear segment, the company offers a diverse range of stylish shoes that cater to fashion-forward consumers looking for quality and affordability. Their collections feature the latest trends straight from the runway, ensuring that every pair of shoes not only enhances an outfit but also offers comfort and durability. Emphasizing both style and practicality, Cuidado con El Perro has become a go-to brand for shoppers seeking to elevate their shoe game without breaking the bank.

Location 🇲🇽 Mexico, México, Mexico City	Size View 1,441 employees
Revenue $ 500-1000M	Industries Clothing and Apparel, Commerce and Shopping, Design, Consumer Goods, Community and Lifestyle, Internet Services
	View Similar Companies

10. Payless

Payless is a renowned affordable footwear retailer that specializes in offering a wide variety of shoes for all ages. Known for its budget-friendly prices and frequent promotions, Payless makes it easy for families to shop for trendy, functional footwear without breaking the bank. From stylish sneakers to elegant dress shoes, the brand ensures that quality and fashion go hand-in-hand. Payless has successfully carved out a niche in the competitive shoe industry by prioritizing accessibility and customer satisfaction, catering to the footwear needs of diverse consumers around the globe.

Location 🇺🇸 United States, Kansas, Lawrence	Size View 5,278 employees
Revenue $ 500-1000M	Industries Clothing and Apparel, Commerce and Shopping, Consumer Goods, Design, Community and Lifestyle
	View Similar Companies

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Things to Consider When Prospecting into Shoes Companies

Common Pain Points and Challenges for Companies in Shoes

Fluctuating Consumer Preferences

As fashion trends rapidly evolve, shoe companies must continuously adapt to shifting consumer desires, which can be both costly and challenging to predict accurately.

High costs for constant design innovation.
Risk of overproduction or underproduction.
Difficulty in forecasting demands, leading to potential revenue losses.

Sales Insight: Use this challenge as a way to promote adaptable and scalable solutions that can help your clients stay agile in a volatile market. Demonstrating an understanding of these trends can position you as a trusted advisor who brings fresh perspectives and innovative solutions.

Global Supply Chain Vulnerabilities

The shoe industry often relies on global supply chains, which can be disrupted by international events, logistics issues, or political unrest, affecting production and distribution.

Delays in shipping and increased transportation costs.
Dependency on overseas materials and labor.
Challenges in maintaining sustainable practices.

Sales Insight: Highlighting your knowledge of supply chain management and offering strategies to mitigate these risks can be incredibly beneficial. Discussing alternative supply chain solutions or local sourcing options could be the key differentiators in your conversations.

E-commerce Competition

With the rise of online shopping, traditional shoe retailers face stiff competition from e-commerce giants, making it difficult to maintain market share and customer loyalty.

Loss of traffic to brick-and-mortar stores.
Complexity of managing online presence effectively.
Pressure to offer fast shipping and easy return policies.

Sales Insight: Position yourself by understanding the nuances of online and offline retail, and advise on blending digital and physical marketing strategies. Insight into effective customer engagement techniques online can help leverage your role significantly.

High Expectations for Sustainability

Consumers are increasingly demanding sustainable and ethically produced footwear, which requires significant adjustments in production practices and sourcing materials.

Increased production costs.
Need for transparency in sourcing and manufacturing.
Difficulty in obtaining eco-friendly materials at scale.

Sales Insight: Encourage dialogue about sustainable practices and offer knowledge about eco-friendly materials and innovations. Being well-versed in this area can help you guide your clients towards more sustainable choices and enhance their brand image.

Rapid Technological Changes

Technological advancements, such as 3D printing and AI-driven design tools, are reshaping how shoes are designed and manufactured, posing a challenge for traditional manufacturers.

Need to invest in new technologies.
Training staff and redesigning workflows.
Balancing traditional craftsmanship with modern techniques.

Sales Insight: Explaining the benefits and potential of new technologies can make your advice invaluable. Offering insights into technology adoption and integration can help your clients stay competitive and innovative.

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Key Decision-Makers and Influencers in Shoes

Key Departments

Design and Development

Insight: This team focuses on the aesthetic and functional aspects of shoe production. They seek innovative materials and technologies that enhance product design while maintaining comfort and durability. Their decisions often weigh heavily on design uniqueness and market trends.

Production & Manufacturing

Insight: Responsible for the actual creation of shoes, this department looks for solutions that optimize manufacturing efficiency and reduce production costs. They value durable, cost-efficient machinery and technology that can improve output and maintain quality.

Supply Chain & Logistics

Insight: Efficient movement of materials is crucial in the shoe industry. This department prioritizes reliability, cost, and speed in their logistics and supply chain decisions to ensure timely delivery and minimal disruption.

Marketing & Sales

Insight: Tasked with promoting shoes and driving sales, this department looks for innovative marketing tools and platforms that can effectively reach and engage their target market. They focus on strategies that increase brand visibility and customer loyalty.

Quality Control

Insight: Ensures that all shoes meet the company’s standards and regulatory compliance before they reach the market. Quality control professionals seek tools that help them maintain high standards while streamlining the inspection processes.

Retail and Customer Experience

Insight: Focuses on the end-user experience in both physical stores and online platforms. This department considers solutions that enhance customer satisfaction, streamline in-store operations, or improve online shopping experiences.

Seniority Level

C-level Executives (e.g., CEO, CFO, COO)

Insight: Focus on strategic oversight and the overall financial health of their company. They are concerned with investments that guarantee ROI, innovative solutions for production efficiency, and maintaining a strong brand in the market.

Vice Presidents (VP) of Sales

Insight: Responsible for driving sales growth and achieving revenue targets. They seek solutions that can streamline sales processes, enhance customer engagement, and improve sales team productivity.

Vice Presidents (VP) of Marketing

Insight: Aim to enhance brand visibility and market penetration. Interested in tools that can analyze market trends, consumer behavior, and effectively manage marketing campaigns.

Directors of Product Development

Insight: Focus on the innovation and quality of product offerings. They look for solutions that will optimize product design processes, reduce time to market, and sustain competitive advantage.

Supply Chain Managers

Insight: Concerned with the efficiency of the supply chain, from procurement to distribution. They need reliable tools that help in managing inventory levels, supplier relations, and logistics planning.

Purchasing Managers

Insight: Primarily focused on sourcing materials and services at the best possible prices and terms. They value solutions that provide market intelligence, vendor management, and cost analysis tools.

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Buying Processes and Behaviors in Shoes

Emphasis on Design and Innovation

Companies in the shoe industry prioritize unique design and technological innovation to stay competitive.

Innovation drives differentiation in a saturated market.
Consumers demand the latest trends and technologies in footwear.
Companies are constantly looking for designs that reduce material costs and improve functionality.

How to leverage: Position your products or services as a solution that enhances their design capabilities or introduces new technologies. Show how you can help streamline the design process or reduce time-to-market for new products.

Cost-Effective Production Processes

Shoe companies aim to optimize their production processes to maintain profitability.

Material and labor costs are significant factors in shoe production.
Efficient production processes can significantly decrease per-unit costs.
Companies seek innovative production technologies that can scale without compromising quality.

How to leverage: Demonstrate how your solutions can lower production costs, improve production speed, or enhance product quality through advanced technology or streamlined processes.

Strategic Supplier Relationships

Building and maintaining strong supplier relationships are critical for shoe companies.

Consistent quality and reliable supply are essential for meeting market demands.
Supplier relationships can affect the overall cost-efficiency and product availability.
Volatility in raw material availability can disrupt production.

How to leverage: Offer solutions that assure consistency and reliability in supply chain operations. Highlight any systems you have that improve supply chain visibility or risk management.

Responsive Distribution Strategies

Responsive and flexible distribution strategies are crucial to meet consumer demands and seasonal trends.

The shoe market is highly seasonal and trend-driven.
Rapid changes in consumer preferences require agile distribution systems.
Effective distribution strategies can be a competitive advantage.

How to leverage: Showcase how your services can enhance their distribution capabilities, whether through faster logistics, better inventory management, or more effective demand forecasting tools.

Commitment to Sustainability

Sustainability is increasingly important in the shoe industry, with many companies looking to reduce their environmental impact.

Consumers are more environmentally aware and prefer sustainable products.
Sustainable practices can help companies tap into new market segments.
Regulatory pressure is increasing on industries to adopt green practices.

How to leverage: Emphasize how your products or services help in achieving sustainability goals. Focus on environmental benefits and compliance with regulations to attract modern eco-conscious buyers.

Direct-to-Consumer Sales Channels

Increasingly, shoe companies are exploring direct-to-consumer sales channels alongside traditional retail.

Direct sales can provide higher margins and better customer data.
Online shopping trends are accelerating the shift to direct sales.
Direct engagement with consumers enhances brand loyalty and feedback.

How to leverage: Offer technologies or platforms that support or improve direct-to-consumer sales channels, like e-commerce systems or customer relationship management tools.

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Prospecting Tips for Selling to Shoes Companies

Highlight Sustainability Practices

Sustainability is becoming increasingly important in the shoe industry, with many companies striving to reduce their environmental impact. When contacting potential leads, emphasize how your solutions can enhance their sustainability efforts.

Tip: Explain specific features of your product that are eco-friendly or how your service helps in reducing the environmental footprint.

Demonstrate Flexibility in Supply Chain Solutions

Supply chain issues can critically impact the shoe industry, which relies heavily on timely deliveries for seasonal products. Show that you understand these challenges and can offer flexible, reliable solutions.

Tip: Provide examples of how your service or product has successfully mitigated similar challenges for other clients in the shoe industry.

Emphasize Customization Capabilities

Personalization is key in the shoe industry to cater to diverse consumer tastes. Highlight how your offerings can be customized to meet the unique needs of each client.

Tip: Discuss customization options you offer that can help companies innovate in their product lines.

Leverage Technology Integration

Technological innovations are revolutionizing how shoes are designed, manufactured, and sold. When engaging with prospects, discuss how integrating your technological solutions can streamline operations and enhance product offerings.

Tip: Mention specific technologies you offer, like AI-driven trend forecasting or augmented reality for trying shoes virtually, and how these can benefit their business.

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50,580

Want to see more Shoes companies?

Things to Consider When Prospecting into Shoes Companies

Common Pain Points and Challenges for Companies in Shoes

High Expectations for Sustainability

Rapid Technological Changes

Start finding new prospects that match your ICP

Key Decision-Makers and Influencers in Shoes

Key Departments

Seniority Level

Not joined surfe yet? Sign up to Surfe today

Buying Processes and Behaviors in Shoes

Responsive Distribution Strategies

Commitment to Sustainability

Direct-to-Consumer Sales Channels

Not joined Surfe yet? Get 20 free credits

Prospecting Tips for Selling to Shoes Companies

Need prospects?

Top 10 Shoes Companies — a guide for sales

Want to see more Shoes companies?

Things to Consider When Prospecting into Shoes Companies

Common Pain Points and Challenges for Companies in Shoes

Start finding new prospects that match your ICP

Key Decision-Makers and Influencers in Shoes

Key Departments

Seniority Level

Not joined surfe yet? Sign up to Surfe today

Buying Processes and Behaviors in Shoes

Direct-to-Consumer Sales Channels

Not joined Surfe yet? Get 20 free credits

Prospecting Tips for Selling to Shoes Companies