Top 10 Agriculture Companies in 2024

Companies	Employees	HQ location	Revenue	Website	Industry
BASF	View 50,856 employees	🇩🇪 Germany, Rheinland-Pfalz, Ludwigshafen	$ >1000M	basf.com	Sustainability, Science and Engineering, Manufacturing, Energy, Natural Resources, Agriculture and Farming
Sodexo	View 59,141 employees	🇫🇷 France, Île-de-France, Issy-les-moulineaux	$ >1000M	sodexo.com	Food and Beverage, Agriculture and Farming
Patanjali Ayurved	View 2,718 employees	🇮🇳 India, Uttaranchal, Haridwar	$ 500-1000M	patanjaliayurved.org	Agriculture and Farming, Community and Lifestyle
JBS	View 33,465 employees	🇧🇷 Brazil, São Paulo	$ >1000M	jbs.com.br	Agriculture and Farming
John Deere	View 46,216 employees	🇺🇸 United States, North Carolina, Charlotte	$ >1000M	deere.com	Agriculture and Farming, Manufacturing, Sports, Sales and Marketing
Smithfield Foods, Inc.	View 9,173 employees	🇺🇸 United States, Virginia, Smithfield	$ 500-1000M	smithfieldfoods.com	Food and Beverage, Agriculture and Farming
Wilmar International	View 5,979 employees	🇸🇬 Singapore, South West, Singapore	$ >1000M	wilmar-international.com	Energy, Natural Resources, Transportation, Agriculture and Farming
FAO	View 12,906 employees	🇮🇹 Italy, Roma	$ 500-1000M	fao.org	Community and Lifestyle, Agriculture and Farming
Amway North America	View 1,540 employees	🇺🇸 United States, Michigan, Ada	$ 500-1000M	amway.com	Food and Beverage, Sustainability, Agriculture and Farming
Bayer	View 9,606 employees	🇩🇪 Germany, Nordrhein-Westfalen, Leverkusen	$ >1000M	bayer.com	Agriculture and Farming, Biotechnology, Science and Engineering

1. BASF

BASF, a leading chemical company, plays a pivotal role in the agriculture industry with innovative solutions that enhance crop productivity and sustainability. Their agricultural segment focuses on developing chemicals, seeds, and digital services aimed at increasing crop yield, controlling pests, and reducing environmental impact. By integrating advanced technology into farming practices, BASF enables farmers worldwide to meet the growing demand for food, while adhering to sustainability practices vital for future generations. This commitment to innovation and sustainability positions BASF as a key player in transforming agricultural practices globally.

Location 🇩🇪 Germany, Rheinland-Pfalz, Ludwigshafen	Size View 50,856 employees
Revenue $ >1000M	Industries Sustainability, Science and Engineering, Manufacturing, Energy, Natural Resources, Agriculture and Farming
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2. Sodexo

Sodexo, primarily known for its global leadership in integrated food and facilities management services, also extends its expertise into the agriculture sector by promoting sustainable farming practices and local sourcing initiatives. This engagement supports not only the enhancement of nutritional offerings in their vast array of client institutions but also bolsters local economies and reduces environmental impacts. Sodexo’s commitment to sustainability is evident as they continuously strive to source responsibly and boost the agricultural communities connected to their supply chain, thus reinforcing their role in fostering a healthier planet.

Location 🇫🇷 France, Île-de-France, Issy-les-moulineaux	Size View 59,141 employees
Revenue $ >1000M	Industries Food and Beverage, Agriculture and Farming
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3. Patanjali Ayurved

Patanjali Ayurved is a distinguished name in the agriculture sector, leveraging its roots in Ayurvedic principles to offer a range of organic agricultural products. Known for its commitment to health and wellness, Patanjali emphasizes the production of chemical-free and sustainable agricultural goods, aligning with environmentally conscious farming practices. This approach not only supports healthier lifestyles but also promotes the use of organic methods that benefit both the soil and the larger ecosystem. Patanjali’s influence in agriculture extends to empowering rural communities and fostering economic growth through sustainable practices, thereby redefining the agricultural landscape with an emphasis on purity and quality.

Location 🇮🇳 India, Uttaranchal, Haridwar	Size View 2,718 employees
Revenue $ 500-1000M	Industries Agriculture and Farming, Community and Lifestyle
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4. JBS

JBS is a dominant force in the global agriculture sector, primarily focusing on meat processing. As the largest protein supplier in the world, they play a crucial role in the meat industry, offering a wide range of products including beef, pork, poultry and lamb. JBS combines extensive reach with an unwavering commitment to quality and sustainability, cementing its stance in promoting responsible supply chains and environmental stewardship. Their strategic operations span across various continents, ensuring efficient production and distribution to meet the growing global demand for protein. JBS’s dedication to innovation and sustainability in agricultural practices sets new industry standards, positioning them as a leader in the global food market.

Location 🇧🇷 Brazil, São Paulo	Size View 33,465 employees
Revenue $ >1000M	Industries Agriculture and Farming
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5. John Deere

John Deere, a foundational name in the agriculture industry, is renowned for its robust and innovative machinery. This includes tractors, harvesters, and other equipment essential for farming operations. With a strong commitment to enhancing farm productivity and sustainability, John Deere integrates advanced technologies like GPS guidance and IoT solutions into its products. These innovations empower farmers with precision agriculture capabilities, optimizing processes and outputs. John Deere’s dedication to improving the agricultural landscape helps drive efficiency and effectiveness, securing its status as a key player in global agriculture.

Location 🇺🇸 United States, North Carolina, Charlotte	Size View 46,216 employees
Revenue $ >1000M	Industries Agriculture and Farming, Manufacturing, Sports, Sales and Marketing
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6. Smithfield Foods, Inc.

Smithfield Foods, Inc. is a prominent leader in the agriculture sector, renowned for its production and processing of pork products. As the world’s largest pork processor and hog producer, the company is committed to meeting the growing global demand for high-quality, sustainable meat products. Smithfield employs innovative farming techniques and stringent quality controls to ensure the safety and freshness of its offerings, while also implementing robust sustainability initiatives aimed at reducing environmental impact and promoting animal welfare. This comprehensive approach positions Smithfield as a key player in the agriculture industry, dedicated to providing superior products and driving advancements in food production.

Location 🇺🇸 United States, Virginia, Smithfield	Size View 9,173 employees
Revenue $ 500-1000M	Industries Food and Beverage, Agriculture and Farming
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7. Wilmar International

Wilmar International is a prominent agribusiness group, known for its extensive involvement in the agriculture industry. As Asia’s leading agribusiness group, Wilmar operates across the entire supply chain from cultivation and milling to refining, processing, and distribution. They focus on core businesses including palm oil, sugar, and oleochemicals, playing a vital role in feeding and fueling a growing global population. Their integrated approach ensures sustainability and traceability in the food production process, making them a pivotal player in global agriculture and a key partner for related industries seeking reliable supply chain solutions.

Location 🇸🇬 Singapore, South West, Singapore	Size View 5,979 employees
Revenue $ >1000M	Industries Energy, Natural Resources, Transportation, Agriculture and Farming
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8. FAO

FAO, or the Food and Agriculture Organization, is a specialized agency of the United Nations that leads international efforts to defeat hunger and improve nutrition and food security. Its programs and projects help countries modernize and improve agriculture, forestry, and fisheries practices, ensuring good nutrition and food security for all. By focusing on sustainable development, FAO plays a critical role in addressing both immediate and long-term agricultural challenges, aiding in the transformation of food systems globally. Its work supports millions worldwide, promoting innovations and partnerships that enhance efficiency, resilience, and sustainability in the agriculture sector.

Location 🇮🇹 Italy, Roma	Size View 12,906 employees
Revenue $ 500-1000M	Industries Community and Lifestyle, Agriculture and Farming
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9. Amway North America

Amway North America, widely recognized for its direct-selling model, has ventured effectively into the agriculture sector with a focus on sustainable and innovative agricultural products. Known for their emphasis on health and wellness, Amway integrates this approach into agriculture by providing high-quality, environmentally friendly fertilizers and supplements that enhance crop productivity and soil health. Their commitment to using science-based solutions and organic ingredients helps farmers achieve higher yields while maintaining the ecological balance, cementing Amway’s role in promoting sustainable agricultural practices.

Location 🇺🇸 United States, Michigan, Ada	Size View 1,540 employees
Revenue $ 500-1000M	Industries Food and Beverage, Sustainability, Agriculture and Farming
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10. Bayer

Bayer is a prominent global enterprise with core competencies in the life science fields of health care and agriculture. Particularly in agriculture, Bayer provides innovative crop solutions that enhance farm productivity and sustainability. Their comprehensive range includes high-quality seeds, effective crop protection solutions, and services tailored to support farmers in managing resources efficiently, combating pests and diseases, and maximizing crop yield. Bayer’s ongoing commitment to research and development in agricultural sciences ensures that it remains at the forefront of addressing the dynamic challenges faced by the agricultural sector worldwide.

Location 🇩🇪 Germany, Nordrhein-Westfalen, Leverkusen	Size View 9,606 employees
Revenue $ >1000M	Industries Agriculture and Farming, Biotechnology, Science and Engineering
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Things to Consider When Prospecting into Agriculture Companies

Common Pain Points and Challenges for Companies in Agriculture

Climate Change Impact

Shifts in climate patterns significantly affect crop yields, pest populations, and planting seasons.

Unpredictable weather leading to crop failures.
Need for more resilient crop varieties.
Increased need for pest and disease management.

Sales Insight: Use this challenge to discuss how your innovations can help farmers adapt better to climate changes. Emphasize the reliability and adaptability of your products to assure prospects that despite weather uncertainties, your solutions can help stabilize their operations.

Supply Chain Inefficiencies

The complex supply chains in agriculture are prone to disruptions that can cause significant losses.

Transportation delays and spoilage.
Inefficient logistics and distribution.
Vulnerability to global trade disruptions.

Sales Insight: Highlight how your services can streamline supply chain processes or introduce technology for better tracking and logistics. Offering solutions that mitigate these risks can be a game-changer for your potential clients in agriculture.

Water Scarcity and Management

Water management is crucial yet challenging, with the need to boost efficiency and reduce waste.

Overreliance on weather-dependent water sources.
High costs associated with irrigation.
Regulatory pressures around water usage.

Sales Insight: Position your products as essential tools for efficient water use. Demonstrate how they can lead to significant water savings and compliance with environmental standards, making your proposal an irresistible solution to this pressing issue.

Pesticide Resistance

Increasing resistance to pesticides is making chemical control less effective, pushing for alternative solutions.

Frequent and increased use of chemicals leading to resistance.
Health and environmental concerns.
Rising costs of pest control.

Sales Insight: This is an excellent opportunity to introduce biologically-based pest control solutions or integrated pest management systems. Highlighting these alternatives as cost-effective and sustainable options can greatly appeal to environmentally conscious clients.

Market Price Volatility

Market prices for crops can be extremely volatile, influenced by global supply and demand.

Dependency on global market trends.
Financial planning and stability challenges.
Risk of significant income fluctuations.

Sales Insight: Show how your products or services provide data and insights that can help farmers hedge against market volatility or offer value-added products that can fetch premium prices. Offer solutions that enhance financial planning and stability for your clients.

Regulatory Compliance

Farmers and agribusinesses must navigate a complex web of regulations that can vary significantly by region.

Diverse and changing agricultural policies.
Need for compliance with safety and quality standards.
High costs of meeting regulatory requirements.

Sales Insight: Illustrate how your solutions ensure compliance with the least hassle. Whether it’s through better record-keeping systems, safer agricultural inputs, or compliance consulting services, make sure your clients see the value in reducing the burden of regulation.

Technological Adoption

Integrating new technologies into traditional farming practices is often a daunting task for many in the sector.

High initial investment costs.
Training and adaptation for staff.
Compatibility with existing systems.

Sales Insight: Emphasize the long-term benefits and ROI of adopting new technologies in agriculture. By demonstrating ease of integration and support services, you can alleviate fears and present your offerings as not just purchases, but investments in future profitability and sustainability.

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Key Decision-Makers and Influencers in Agriculture

Key Departments

Agronomy

Insight: Agronomists focus on the science of soil management and crop production. When making purchasing decisions, they look for solutions that can enhance crop health and productivity through sustainable practices.

Procurement

Insight: This department handles the acquisition of tools, seeds, machinery, and other farming supplies. Cost efficiency, product durability, and supplier reliability are crucial factors in their purchasing decisions.

Sustainability

Insight: Tasked with ensuring that farming practices are environmentally sustainable, this department seeks products that help reduce the environmental impact and promote long-term ecological balance.

Research and Development

Insight: R&D in agriculture is about innovating for better yield results and efficient farming techniques. When it comes to purchasing, they need cutting-edge tools that are scientifically proven to be effective.

Finance

Insight: The finance department oversees the economic aspects of agricultural operations. Their focus during purchase decisions includes cost management, investment returns, and budget compliance.

Seniority Level

C-level Executives (e.g., Chief Agricultural Officer, CEO)

Insight: Focus on strategic oversight and long-term sustainability of farming operations. Interested in technologies and services that offer scalability, compliance with agricultural regulations, and environmental sustainability while maintaining profitability.

Vice Presidents (VPs) of Operations or Agriculture

Insight: Concentrate on improving daily farm operations and productivity. They look for solutions that optimize resource management, enhance yield outputs, and are cost-effective.

Directors of Farm Management

Insight: Responsible for overseeing farm managers and agricultural processes. Interested in implementing practical, reliable solutions that drive operational efficiency and adherence to safety and quality standards.

Agricultural Managers

Insight: Directly handle the implementation and management of farming activities. They prefer products that are easy to integrate, improve crop management, and offer immediate results in terms of increased efficiency and reduced waste.

Sustainability Officers

Insight: Focus on environmental impact and sustainable practices within agriculture. They value innovations that reduce the carbon footprint, enhance soil health, and promote conservation of resources.

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Buying Processes and Behaviors in Agriculture

Long-Term Investment Decisions

Agricultural companies often view their purchases as long-term investments.

Equipment and technology involve significant capital, influencing cautious decision-making.
ROI is a critical factor; products must prove their worth over several seasons.
Durability and service support are heavily considered to ensure long-term functionality.

How to leverage: To effectively sell to agricultural businesses, focus on demonstrating the long-term financial benefits and robust support of your product. Tailor your pitches to emphasize durability, cost-effectiveness over time, and strong customer service that aligns with the seasonal nature of their business.

Reliance on Proven Solutions

In agriculture, sticking with tried-and-true solutions is common due to the high stakes of crop production.

The risk of crop failure makes farmers wary of untested technologies.
Trust is heavily weighted on historical performance and peer recommendations.
Change is often incremental and driven by clear, undeniable benefits.

How to leverage: Build case studies and gather testimonials that highlight the reliability and proven track record of your products. Networking through trade shows and agricultural events can help establish your brand within the farming community, leveraging peer experiences as a trust-building tool.

Seasonal Buying Patterns

Purchase timing in agriculture is significantly influenced by seasons.

Buying often aligns with planting and harvest cycles, affecting budget availability.
End-of-season sales are common as businesses prepare for the next cycle.
Capital expenditures are planned around cash flow patterns intrinsic to farming schedules.

How to leverage: Sync your sales efforts with the agricultural calendar. Offer timely promotions or flexible financing options during off-peak seasons to capture interest when farmers are planning their capital investments for the upcoming season.

Regulatory Compliance and Standards

Compliance with agricultural regulations and standards dictates buying choices.

Products must meet specific safety and environmental standards.
Compliance can affect eligibility for government subsidies or certifications.
There’s a growing preference for eco-friendly and sustainable products.

How to leverage: Ensure your products meet the industry regulations and highlight these certifications in your marketing materials. Educate your sales team on the specifics of agricultural standards to build credibility and trust with clients, showing that your solutions are designed with compliance and sustainability in mind.

Emphasis on Supplier Relationships

The agriculture industry values strong relationships with suppliers.

Long-term partnerships are preferred over transactional relationships.
Reliability in delivery and consistent quality are key.
Personal connections can often influence buying decisions.

How to leverage: Invest in building and maintaining strong relationships with your agricultural clients. Regular check-ins, reliable customer service, and consistent product quality will help in fostering loyalty. Offering tailored, flexible solutions that align with individual business needs can differentiate you from competitors.

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Prospecting Tips for Selling to Agriculture Companies

Title: Emphasize Sustainability and Efficiency

Farmers and agricultural companies are increasingly focused on sustainable practices and efficient resource use. Highlight how your products or services can help improve their sustainability, whether through better water management, reduced chemical usage, or increased crop yields.

Tip: Provide examples of how your solutions have helped other clients improve sustainability and efficiency in their operations.

Title: Showcase Technological Integration

Technology plays a crucial role in modern agriculture, from GPS field mapping to drone technology for crop monitoring. Demonstrate how your technology can be easily integrated into their current operations to improve productivity and profitability.

Tip: Mention specific technologies you offer and how they can solve current pain points in agricultural operations.

Title: Focus on Long-Term Benefits

Agricultural businesses think in terms of seasons and years, not just quarterly figures. Emphasize the long-term benefits of your product or service, such as how it can help increase soil health over multiple growing seasons or improve crop resilience to environmental stresses.

Tip: Highlight long-term ROI and provide data or testimonials that support the longevity and effectiveness of your solutions.

Title: Understand the Local Agricultural Landscape

Agriculture is heavily influenced by local factors such as climate, soil type, and local market conditions. Demonstrating knowledge of these local specifics can greatly improve the relevance of your pitch.

Tip: Research and reference local agricultural conditions and challenges in your communications to show a tailored approach to your outreach.

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Want to see more Agriculture companies?

Things to Consider When Prospecting into Agriculture Companies

Common Pain Points and Challenges for Companies in Agriculture

Pesticide Resistance

Market Price Volatility

Regulatory Compliance

Technological Adoption

Start finding new prospects that match your ICP

Key Decision-Makers and Influencers in Agriculture

Key Departments

Seniority Level

Not joined surfe yet? Sign up to Surfe today

Buying Processes and Behaviors in Agriculture

Regulatory Compliance and Standards

Emphasis on Supplier Relationships

Not joined Surfe yet? Get 20 free credits

Prospecting Tips for Selling to Agriculture Companies

Need prospects?

Top 10 Agriculture Companies — a guide for sales

Want to see more Agriculture companies?

Things to Consider When Prospecting into Agriculture Companies

Common Pain Points and Challenges for Companies in Agriculture

Regulatory Compliance

Technological Adoption

Start finding new prospects that match your ICP

Key Decision-Makers and Influencers in Agriculture

Key Departments

Seniority Level

Not joined surfe yet? Sign up to Surfe today

Buying Processes and Behaviors in Agriculture

Not joined Surfe yet? Get 20 free credits

Prospecting Tips for Selling to Agriculture Companies