Top 10 Corporate Training Companies in 2024

Companies	Employees	HQ location	Revenue	Website	Industry
Krav Maga Worldwide	View 73 employees	🇺🇸 United States, California, Los Angeles	$ 500-1000M	kravmaga.com	Education, Health Care
The Marcus Buckingham Company	View 65 employees	🇺🇸 United States, California, Beverly Hills	$ 500-1000M	tmbc.com	Education, Professional Services, Software
Airs	View 67 employees	🇺🇸 United States, Ohio, Findlay	$ 500-1000M	airsdirectory.com	Education, Professional Services
NExT SLB	View 64 employees	🇺🇸 United States, Texas, Houston	$ 500-1000M	nexttraining.net	Education, Software
Disney Institute	View 134 employees	🇺🇸 United States, Florida, Orlando	$ 500-1000M	disneyinstitute.com	Education, Travel and Tourism
YouGrow Academy	View 4 employees	🇩🇪 Germany, Hessen, Eschborn	$ 500-1000M	yougrow-group.de	Education, Software, Professional Services
Tarena Technology Group	View 186 employees	🇨🇳 China, Beijing	$ 500-1000M	tedu.cn	Education
Afpa	View 12,469 employees	🇫🇷 France, Île-de-France, Montreuil	$ 500-1000M	afpa.fr	Education
The Leadership Challenge®: A Wiley Brand	View 1 employees	🇺🇸 United States, New Jersey, Hoboken	$ 500-1000M	leadershipchallenge.com	Education, Professional Services, Software
Florida FBLA-PBL Foundation	View 2 employees	🇺🇸 United States, Florida, Zephyrhills	$ 500-1000M	floridafbla-pbl.com	Education, Professional Services

1. Krav Maga Worldwide

Krav Maga Worldwide is a leading provider of Krav Maga training, offering specialized corporate programs designed to enhance personal safety and security skills in high-pressure environments. Their corporate training curriculum is tailored to meet the needs of organizations looking to bolster the confidence, readiness, and response capabilities of their employees. Focusing on practical self-defense techniques and situational awareness, Krav Maga Worldwide empowers teams to handle physical confrontations and security threats effectively, making it a valuable resource for companies prioritizing the safety and well-being of their staff.

Location 🇺🇸 United States, California, Los Angeles	Size View 73 employees
Revenue $ 500-1000M	Industries Education, Health Care
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2. The Marcus Buckingham Company

The Marcus Buckingham Company stands out in the corporate training industry by focusing on strength-based employee development. Renowned for transforming organizational cultures, their approach empowers individuals to harness their unique strengths, fostering engagement, and accelerating performance. Through innovative training solutions and tools, The Marcus Buckingham Company equips leaders and teams to excel in dynamic business environments, directly impacting overall productivity and success. Their methods are designed to unlock potential and drive significant business outcomes, making them a preferred partner for companies aiming to thrive through empowered human capital.

Location 🇺🇸 United States, California, Beverly Hills	Size View 65 employees
Revenue $ 500-1000M	Industries Education, Professional Services, Software
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3. Airs

Airs is a dynamic player in the corporate training industry, specializing in creating tailored training programs that drive performance improvements across various organizational levels. Leveraging cutting-edge techniques and expert insights, Airs focuses on developing skills that cater to the evolving needs of businesses, from leadership development to technical proficiency. Their commitment to empowering employees with new competencies and knowledge ensures that organizations are better equipped to meet their strategic goals and adapt to market changes efficiently. Airs’ programs not only enhance individual performance but also bolster overall corporate competitiveness and innovation.

Location 🇺🇸 United States, Ohio, Findlay	Size View 67 employees
Revenue $ 500-1000M	Industries Education, Professional Services
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4. NExT SLB

NExT SLB, a dedicated training and development division of Schlumberger, provides specialized education and training solutions for the energy sector. By focusing on enhancing the skills of professionals in oil, gas, and renewable energy industries, NExT SLB offers comprehensive courses that cover everything from basic industry knowledge to advanced technical skills. Their programs are designed to ensure that employees are well-equipped to tackle the challenges of evolving energy markets, emphasizing safety, efficiency, and innovation. NExT SLB’s commitment to high-quality training helps firms maximize their workforce potential and maintain competitive edges in their respective fields.

Location 🇺🇸 United States, Texas, Houston	Size View 64 employees
Revenue $ 500-1000M	Industries Education, Software
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5. Disney Institute

Disney Institute is a renowned leader in corporate training and professional development, guided by the operational expertise and best practices of Disney Parks and Resorts. This entity teaches organizations from various industries how to engage employees, elevate customer experiences, and transform their business culture. Employing insights drawn from over 60 years of Disney’s success in guest services and operations, Disney Institute offers a diverse suite of courses and consulting services that empower professionals to reimagine the customer journey and cultivate an environment of creativity and innovation.

Location 🇺🇸 United States, Florida, Orlando	Size View 134 employees
Revenue $ 500-1000M	Industries Education, Travel and Tourism
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6. YouGrow Academy

YouGrow Academy is a premier corporate training provider that specializes in equipping professionals and organizations with the skills and knowledge needed to excel in today’s dynamic business environment. Their comprehensive training programs cover areas such as leadership development, team building, and digital transformation, tailored to meet the specific needs of each client. With a focus on practical applications and real-world scenarios, YouGrow Academy helps companies foster a culture of continuous learning and improvement, driving both personal and organizational success.

Location 🇩🇪 Germany, Hessen, Eschborn	Size View 4 employees
Revenue $ 500-1000M	Industries Education, Software, Professional Services
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7. Tarena Technology Group

达内时代科技集团有限公司, commonly known as Tarena Technology Group, is a leading provider of professional education services in China, specializing in IT and professional skills development. Catering primarily to students and corporate employees, Tarena plays a pivotal role in bridging the gap between academic knowledge and industry-required skills. With a focus on real-world applications, the company offers a wide range of courses in software engineering, digital art, and business management, ensuring that learners are well-prepared to meet the evolving demands of the global job market. Tarena’s commitment to quality education and its expansive network make it a crucial partner for career advancement and corporate training needs.

Location 🇨🇳 China, Beijing	Size View 186 employees
Revenue $ 500-1000M	Industries Education
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8. Afpa

Afpa, a prominent player in the corporate training sector, specializes in designing and delivering tailored training solutions that enhance workforce skills and drive organizational growth. With a focus on professional development, Afpa’s comprehensive programs cover a broad range of industries, utilizing cutting-edge techniques and tools to equip employees with the necessary skills to thrive in today’s dynamic work environment. By prioritizing practical knowledge and real-world applicability, Afpa empowers companies to meet both current and future challenges, solidifying its reputation as a leader in the corporate training industry.

Location 🇫🇷 France, Île-de-France, Montreuil	Size View 12,469 employees
Revenue $ 500-1000M	Industries Education
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9. The Leadership Challenge®: A Wiley Brand

The Leadership Challenge® is a prominent corporate training program under the Wiley brand that focuses on developing exemplary leadership qualities in people across various levels of an organization. Renowned for its research-based content and practical strategies, this program empowers individuals to unlock their leadership potential, inspire their teams, and drive impactful organizational change. Through engaging workshops, coaching, and resources, The Leadership Challenge® equips leaders with the tools and confidence required to meet today’s business challenges head-on, fostering a culture of strong leadership and continuous improvement.

Location 🇺🇸 United States, New Jersey, Hoboken	Size View 1 employees
Revenue $ 500-1000M	Industries Education, Professional Services, Software
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10. Florida FBLA-PBL Foundation

The Florida FBLA-PBL Foundation is a pivotal organization dedicated to enriching the professional and leadership skills of students and young professionals through specialized corporate training programs. Their initiatives are crafted to bridge the gap between academic knowledge and real-world business applications, offering tools and resources that are essential for career advancement in a competitive marketplace. By focusing on leadership development, entrepreneurship, and business management, the Florida FBLA-PBL Foundation equips participants with the expertise needed to excel in diverse industries and roles, fostering a new generation of business leaders.

Location 🇺🇸 United States, Florida, Zephyrhills	Size View 2 employees
Revenue $ 500-1000M	Industries Education, Professional Services
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Things to Consider When Prospecting into Corporate Training Companies

Common Pain Points and Challenges for Companies in Corporate Training

Adapting to Remote and Hybrid Learning Environments

With the shift towards remote and hybrid work models, corporate training programs need to successfully engage participants across diverse settings.

Difficulty in maintaining engagement and participation remotely.
Challenges in tracking progress and effectiveness of training online.
Technological barriers for both trainers and trainees.

Sales Insight: Emphasize proactive communication and the use of dynamic, interactive tools that cater to various learning styles. Demonstrating your adeptness at using cutting-edge platforms can be a significant advantage in discussions with potential clients, ensuring them your solutions are designed for modern workforce challenges.

Keeping Content Relevant and Up-to-Date

As industries evolve, so too must the training content to ensure relevance and effectiveness, which can be a significant challenge.

Rapid changes in industry standards and practices.
The time-consuming nature of regularly updating training programs.
Ensuring trainers are up-to-date with their knowledge and skills.

Sales Insight: You can leverage this challenge by emphasizing your commitment to continuous learning and improvement. Offering up-to-date, customized content can make your proposition more appealing to prospective businesses looking to stay ahead in their sectors.

Measuring ROI on Training Programs

Organizations often struggle to quantify the impact and ROI of training programs, making them cautious about investing heavily in training.

Difficulty in linking training outcomes directly to business performance.
A lack of effective tools to measure skill application in the workplace.
Challenges in long-term tracking of training effectiveness.

Sales Insight: Highlight your ability to provide clear metrics and benchmarks as part of your training solutions. Demonstrating how your offerings include comprehensive follow-up and performance assessments can reassure potential clients of the tangible benefits and competitive advantages they stand to gain.

Aligning Training with Organizational Goals

Ensuring that training programs align with the strategic directions and goals of an organization is crucial yet challenging.

Misalignment between training objectives and business objectives.
Communication gaps between trainers and corporate leadership.
Resistance to change within teams.

Sales Insight: Focus on tailor-made training solutions that are directly linked to the strategic goals of the client. By consulting closely with leadership teams and understanding their ultimate goals, you can position your offerings as integral to achieving long-term success.

Scalability of Training Programs

Expanding training solutions to accommodate growth or downsizing can be a major hurdle for many organizations.

Managing inconsistent training needs across different departments or regions.
Resource allocation challenges.
Maintaining quality and consistency at scale.

Sales Insight: Showcase your expertise in scalable training solutions that adjust flexibly to the size and scope of any business. Offer varied packages that can cater to different stages of company growth, thereby meeting prospects where they are in their development trajectory.

Cultural Sensitivity and Inclusion in Training

Creating training programs that respect and incorporate diverse cultural backgrounds continues to be essential and challenging.

Ensuring training material is free from bias and inclusive.
Diverse learning styles and communication preferences.
Overcoming language barriers and cultural misunderstandings.

Sales Insight: Capitalize on your commitment to diversity and inclusion within your training programs. Promoting an environment of inclusivity not only enhances learning outcomes but also strengthens your appeal to globally diverse clients.

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Key Decision-Makers and Influencers in Corporate Training

Key Departments

Human Resources

Insight: As the frontline of employee training programs, Human Resources focuses on initiatives that promote skill development and employee retention. They prioritize training solutions that are scalable, cost-effective, and have a demonstrable impact on employee performance and satisfaction.

Learning & Development

Insight: Dedicated to enhancing workforce capabilities and career development, this department seeks comprehensive training programs that are flexible and can be personalized to fit diverse employee needs. They value solutions that can track progress and provide measurable outcomes.

Insight: Supportive technology is crucial for modern training programs. The IT department evaluates training software for security, integrations with existing systems, and ease of use. Their decisions ensure that the technology enriches the learning experience without increasing the tech burden.

Executive Management

Insight: Executives look at how training programs align with the company’s strategic goals. They are interested in solutions that demonstrate a clear ROI, can improve company-wide performance, and help in achieving long-term objectives.

Procurement

Insight: Ensures that the contracting and purchasing process for training solutions is cost-efficient, transparent, and aligns with company policies. They look for reliable providers who can offer competitive pricing and robust support.

Seniority Level

C-level Executives (e.g., Chief Learning Officer, Chief Human Resources Officer)

Insight: Focus on strategic alignment of training programs with organizational goals. They prioritize scalable solutions that drive employee engagement and long-term business growth.

Vice Presidents (VP) of Learning and Development

Insight: Oversee the development and implementation of training strategies. They aim for solutions that are both cost-effective and have a high impact on performance and skills development.

Directors of Training and Development

Insight: Direct the specific execution of training programs. They value systems that provide measurable improvements in employee performance and can integrate seamlessly with existing HR technologies.

Training Managers

Insight: Manage the day-to-day operations of training initiatives. They look for user-friendly, flexible training platforms that can be adapted quickly to meet changing needs and skills gaps.

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Buying Processes and Behaviors in Corporate Training

Emphasis on Customizable Training Solutions

Corporate training programs are increasingly tailored to specific organizational needs.

Companies seek training programs that can be customized to align with their unique business objectives and company culture.
Customization allows for addressing specific skills gaps within the organization, enhancing overall operational efficiency.
Tailored training engages employees better, resulting in higher retention rates of the learned material.

How to leverage: Begin by understanding the specific needs and challenges of the organization. Offer a consultation to discuss how your training programs can be customized. Highlight examples of past customizations and their impact on business outcomes to build credibility and context.

Focus on ROI from Training Programs

Businesses are keen on understanding the return on investment for training initiatives.

Companies are under pressure to justify expenditures with clear metrics on performance improvement and productivity gains.
Decision-makers look for training solutions that provide quantifiable benefits over time, linking directly to organizational goals.
ROI-focused buying behavior encourages ongoing assessments and refinements to training programs.

How to leverage: When presenting your training solutions, be prepared with data and case studies that demonstrate measurable outcomes. Develop metrics and KPIs with your potential clients during the sales process and use them to track and report back on training effectiveness.

Increasing Demand for Online and Hybrid Learning Options

The shift towards digital platforms has made online and hybrid training modalities extremely popular.

The flexibility of online learning accommodates diverse schedules and remote or global teams.
Hybrid models blend the benefits of in-person engagement with the convenience of digital accessibility.
The ongoing COVID-19 pandemic has accelerated the adoption of these methods, making them a crucial selling point.

How to leverage: Emphasize the flexibility and scalability of your online and hybrid training solutions. Offer demos that showcase the ease of use and engagement of your platforms. Focus on how these training formats have been successfully implemented in various scenarios to ensure continuity and effectiveness.

Dedication to Continuous Learning and Development

Continuous improvement is vital in today’s fast-evolving business landscapes.

Companies are making ongoing learning part of their core strategies to maintain competitiveness.
Continuous learning is seen as crucial for employee motivation and retention.
This approach ensures that skills remain relevant and up-to-date, which is essential for business growth.

How to leverage: Position your training solutions as essential tools for continuous learning and development. Offer subscription-based or phased training programs that evolve with industry trends. Explain how your training will not only equip employees with current skills but will also prepare them for future challenges and opportunities.

Prioritization of Soft Skills Development

There’s a growing recognition of the importance of soft skills alongside technical abilities.

Soft skills like communication, leadership, and problem-solving are increasingly valued across industries.
These skills improve teamwork and efficiency, directly impacting organizational success.
Training programs that effectively improve soft skills are in high demand.

How to leverage: Highlight the soft skills components of your training programs. Provide evidence, possibly through testimonials or case studies, demonstrating how these aspects have improved client performance and cohesion. Tailor your conversations around how these skills can drive transformation and success within teams and entire organizations.

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Prospecting Tips for Selling to Corporate Training Companies

Address Remote Training Solutions

With the increasing prevalence of remote work, corporate training has had to adapt by offering more virtual training solutions. Mention how your product can facilitate effective remote learning, supporting seamless integration with existing digital tools.

Tip: Point out the flexibility of your product, whether it’s accessible across various devices or capable of integrating with popular corporate communication platforms.

Discuss ROI and Cost-Effectiveness

When engaging with decision-makers in the corporate training sector, it’s critical to discuss the return on investment. Focus on how your training solutions can reduce costs, improve efficiency, or lead to better employee performance metrics.

Tip: Provide concrete examples or case studies where your product has significantly cut training costs or improved training outcomes.

Embrace Industry Trends

Staying updated with the latest trends in corporate training, such as microlearning or gamification, can make your outreach more relevant. Demonstrate your knowledge of these trends and explain how your product aligns with or enhances these methodologies.

Tip: Briefly touch upon recent developments in the industry during your pitch to show that your solutions are modern and innovative.

Leverage Personalization

In an industry that thrives on tailored solutions, showing that you can personalize your product to meet specific training needs can be a strong selling point. Specify how your product can be customized during your initial outreach to resonate more with potential clients.

Tip: Mention the adaptability of your product in terms of curriculum, learning pace, and integration with client-specific systems or requirements.

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94,109

Want to see more Corporate Training companies?

Things to Consider When Prospecting into Corporate Training Companies

Common Pain Points and Challenges for Companies in Corporate Training

Aligning Training with Organizational Goals

Scalability of Training Programs

Cultural Sensitivity and Inclusion in Training

Start finding new prospects that match your ICP

Key Decision-Makers and Influencers in Corporate Training

Key Departments

Seniority Level

Not joined surfe yet? Sign up to Surfe today

Buying Processes and Behaviors in Corporate Training

Dedication to Continuous Learning and Development

Prioritization of Soft Skills Development

Not joined Surfe yet? Get 20 free credits

Prospecting Tips for Selling to Corporate Training Companies

Need prospects?

Top 10 Corporate Training Companies — a guide for sales

Want to see more Corporate Training companies?

Things to Consider When Prospecting into Corporate Training Companies

Common Pain Points and Challenges for Companies in Corporate Training

Cultural Sensitivity and Inclusion in Training

Start finding new prospects that match your ICP

Key Decision-Makers and Influencers in Corporate Training

Key Departments

Seniority Level

Not joined surfe yet? Sign up to Surfe today

Buying Processes and Behaviors in Corporate Training

Not joined Surfe yet? Get 20 free credits

Prospecting Tips for Selling to Corporate Training Companies