Surfe: More Than Just a Lead Generation Tool

Expecting a lead generation tool to help with every stage of the sales process is like asking your intern to run the entire company. 

In other words, you’re expecting far too much from one person – or from one tool. 

But what if this wasn’t the case? What if there was a tool that could generate leads and help with every stage of the sales process? Or an intern who possessed CEO-like qualities from their very first day at work? 

We’re not sure if CEOs are going to be put out of their jobs by interns any time soon, but we do know of a sales tool that doesn’t just focus on lead generation. World, meet Surfe 😉

Surfe helps sales teams find high-quality prospect data, but it also streamlines sales workflows, automates CRM updates, and optimizes sales pipelines. It’ll help with every single stage of the sales process – think of it as a sales enablement tool on steroids. Today, we’re going to walk you through it: 

• Surfe’s Lead Generation Superpowers
• How Surfe Is More Than A Lead Generation Tool
• Surfe: The Smartest Way to Engage Leads

Better keep this blog post away from that new intern – you don’t want them stealing your job, too. Let’s get going. 

Surfe’s Lead Generation Superpowers

Ok, ok. We know we just told you that Surfe is so much more than a lead generation tool. That’s true – but to totally skip over its lead generation capabilities would be doing everyone a disservice. 

Here’s how Surfe takes the pain out of prospecting for sales teams: 

Verified Contact Data 

Surfe uses clever waterfall enrichment technology to find you verified emails and phone numbers in just a couple of clicks. Basically, when you ask it to find contact details for a profile you like the look of, it aggregates the data from several top-tier contact databases until it finds something that looks accurate. 

It then checks and double-checks the contact details (and runs emails through ZeroBounce to make sure they don’t, you know, bounce) before presenting its findings to you. 

The beauty of using waterfall enrichment technology is that you can feel confident your new contact details are accurate. No wasted time sending emails into the void or calling incorrect phone numbers – just up-to-date, accurate contact details every time. 

CRM Integration 

Now, it’s all very well having those shiny new contact details – but you’ve got to put them somewhere, right? 

We all know that manual data transfer is the bane of any sales professional’s life. It takes ages, is, erm, not the most fun task in the world, and leaves a lot of room for human error. 

We wanted to make manual data transfer a thing of the past, so we made sure our tech integrates with all major CRMs (or Google Sheets, if that’s more your style). With one click, it’ll send the new-found contact data over to your CRM – which means you can spend more time on the important stuff like crafting a personalized email or practicing your cold calling scripts. 

LinkedIn Sales Navigator integration

If you work in B2B sales, you use LinkedIn Sales Navigator – prove us wrong, we dare you. 

Good thing, then, that Surfe also integrates with LinkedIn Sales Navigator. If that’s where you search for new prospects in bulk, you can use Surfe to transfer all your new contacts over to your CRM – complete with verified email addresses and phone numbers – in just one click. That’s handy, isn’t it!

How Surfe Is More Than A Lead Generation Tool

Surfe is an excellent lead generation tool – but it does so much more than that. In fact, you can use it to optimize every single stage of the sales process. Here’s how: 

Pipeline Management

Adding new leads to your CRM is just the start. Surfe keeps your pipeline organized by automatically tracking deal progress and keeping CRM data up-to-date in real-time.

You can say goodbye to outdated records causing mistakes, or manual updates draining your time. Instead, you’ll be able to log into your CRM and enjoy your crystal-clear view of where every deal stands. 

LinkedIn Message Sync

Your LinkedIn inbox might be full of literal gold dust – but copying messages into your CRM? Nobody’s got time for that. Surfe automatically logs your LinkedIn conversations straight into your CRM so you never lose track of a lead. Pick up where you left off, follow up at exactly the right time, and close more deals without digging through past messages.

Plus, your peers will be able to see exactly where you’ve got to with a lead too. That means you’ll never run the risk of your rival ‘accidentally’ messaging your lead again. Take that! 

Sales Workflow Automation

Surfe plays nice with all your favorite tools  – Google Sheets, Zapier, Aircall, you name it – so you can automate repetitive tasks and focus on, you know, actually selling. Push data where you need it, get admin done without lifting a finger, and cut out the busywork once and for all.

Data Enrichment

We all know it: great sales start with great data. Surfe finds contact details and makes sure they’re legit using multiple providers like Findymail. By verifying and enriching lead data, Surfe makes sure you’re always reaching out to accurate emails and phone numbers – which, we don’t need to tell you, is a great time-saver. 

Surfe: The Smartest Way to Engage Leads

There’s just no point in building a flawless lead list if you’re going to reach out at the wrong time. A business might feel like a perfect fit to you, but if you get in touch when it’s just signed with a competitor or when it’s announced budget cuts, you’re not going to get anywhere. 

We built Surfe’s AI agents to help you nail your timing every single time – they track buying signals and key updates so you can: 

• Monitor prospects for activity changes: job moves, company growth, or engagement with relevant content are all signals a prospect might be interested in buying.
• Time your outreach perfectly: reach out when they’re most likely to be receptive, and you’ll make your life a lot easier. Think: when they’ve just changed jobs or their business has announced a new funding round. 
• Craft hyper-personalized messages: generic outreach is easy to ignore. Commenting on something specific to what they’ve been up to or what they’re interested in, however, is a different story. 

Instead of guessing when to reach out or sending endless follow-ups, Surfe AI agents help you strategically reach out at exactly the right time. Your prospects will feel seen and understood from the get-go – which means stronger relationships, faster deal cycles, and more successful selling. 

Let’s Wrap It Up!

Uhoh – looks like that intern’s got wind of the full power of Surfe! 

Use Surfe just as a lead generation tool, and you’ll miss out. Combine its top-tier lead gen capabilities with its support in pipeline management, workflow automation, and activity monitoring, and you’ll start nailing the entire sales process from start to finish. You’re en route to sales stardom – see you there. 

Lead Generation Tool FAQs 

What Makes Surfe More Than Just a Lead Generation Tool?

Surfe helps with every stage of the sales process. Alongside its lead generation capabilities, Surfe automates CRM updates, syncs LinkedIn messages, and streamlines sales workflows. It integrates seamlessly with LinkedIn Sales Navigator, major sales tools, and popular CRMs, making prospecting and follow-ups effortless. Plus, its AI agent-powered insights help you time outreach perfectly by tracking job changes, funding announcements, and other buying signals. 

How Does Surfe Improve Lead Generation?

Surfe makes lead generation super simple by using waterfall enrichment technology to find and verify contact details in just a few clicks. Instead of relying on a single data provider, it aggregates information from multiple sources, cross-checks accuracy, and runs emails through ZeroBounce. This means you won’t waste time reaching out to the wrong contacts. Plus, you can save time by instantly exporting verified leads to your CRM, rather than manually transferring the data over. 

Can Surfe Automate My Sales Workflow?

Yes! Surfe integrates with tools like Zapier, Aircall, and Google Sheets, making it easy to automate repetitive sales tasks. It also eliminates manual CRM updates by automatically syncing contact details, LinkedIn messages, and deal progress. Instead of wasting time copying and pasting data, you can focus on closing deals. 

How Does Surfe Help Sales Teams Engage Leads?

Reaching out at the right time is key to a successful sale. Surfe’s AI agents track buying signals like job changes, company growth, and funding rounds, so you know exactly when a lead is ready to engage. It also syncs LinkedIn messages to your CRM, making sure you never lose track of past conversations. Instead of sending cold, generic outreach, Surfe helps you craft hyper-personalized messages based on real-time updates – giving you a much better chance of getting a response and making your sales cycle shorter, too. 

Is Surfe a Good Alternative to Traditional Lead Generation Tools?

Absolutely! Traditional lead generation tools focus on finding contacts, but Surfe goes beyond that. It automates CRM updates, syncs LinkedIn conversations, tracks deal progress, and helps you time outreach perfectly – making it a full sales enablement solution. With Surfe, you’re actively improving your pipeline, cutting out admin, and building stronger relationships.