Top 10 VR Companies

Companies	Employees	HQ location	Revenue	Website	Industry
Virtual Nerd	View 4 employees	🇺🇸 United States, MI, St Louis	$ 500M – $ 1B	virtualnerd.com	Software, Education, EdTech, E-Learning, STEM Education, Internet, Virtual Reality
FEELM Tech	View 4 employees	🇨🇳 China, Shenzhen	$ 100M – $ 500M	feelmtech.com	Virtual Reality
Helmet Vision	View 1 employee	🇬🇧 United Kingdom, London	$ 500M – $1B	helmetvision.com	Virtual Reality, Augmented Reality, Software, Video Conferencing, Wearables, Consumer Electronics
Unity Technologies	View 6,887 employees	🇺🇸 United States, CA, San Francisco	$ 500M – $1B	unity.com	Software, Augmented Reality, Developer Platform, Virtual Reality, 3D Technology, Gamification, Developer Tools
Roblox	View 8,467 employees	🇺🇸 United States, CA, San Mateo	$ 100M – $ 500M	roblox.com	Gaming, Online Games, Digital Entertainment, Gamification, Video Games, Virtual Reality, PC Games, Developer Platform, Augmented Reality
Insta360	View 423 employees	🇨🇳 China, Shenzhen	$ 100M – $ 500M	insta360.com	Video, Image Recognition, 3D Technology, Virtual Reality, Photography
Coohom	View 127 employees	🇺🇸 United States, CA, Santa Clara	$ 100M – $ 500M	coohom.com	3D Technology, Augmented Reality, Virtual Reality, CAD, Product Design
Laerdal Medical	View 1,560 employees	🇳🇴 Norway, Stavanger	$ 100M – $ 500M	laerdal.com	Simulation, Training, Health Care, Virtual Reality, E-Learning, First Aid
Ross Video	View 1,280 employees	🇨🇦 Canada, Ontario	$ 100M – $ 500M	rossvideo.com	Video, Internet, Virtual Reality, Augmented Reality, Digital Media, Broadcasting, Video Streaming
Virtuos	View 2,358 employees	🇸🇬 Singapore	$ 100M – $ 500M	virtuosgames.com	Video Games, Gaming, Software, PC Games, Animation, Virtual Reality, Motion Capture, Console Games, Online Games, Gamification

1. Virtual Nerd

Virtual Nerd is an online education platform offering interactive video tutorials in math and science for middle and high school students. Recently, they’ve expanded their offerings by exploring virtual reality (VR) to create immersive learning experiences. This innovative approach allows students to engage with complex concepts like algebra and physics in a more interactive, 3D environment, making learning more dynamic and engaging. By integrating VR technology, Virtual Nerd aims to enhance comprehension and retention, giving students a more hands-on way to tackle challenging subjects at their own pace.

Location 🇺🇸 United States, MI, St Louis	Size View 4 employees
Revenue $ 500M – $ 1B	Industries Software, Education, EdTech, E-Learning, STEM Education, Internet, Virtual Reality
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2. FEELM Tech

FEELM Tech is a global leader in atomization technology, specializing in advanced heating systems for vaping devices. Known for its innovative ceramic coil technology, FEELM enhances vapor quality and flavor while prioritizing safety and sustainability. Recently, FEELM has been exploring the use of virtual reality (VR) in their research and development processes. By leveraging VR, they aim to simulate and optimize vaping experiences in a more immersive way, allowing for precise testing and design improvements. This integration of VR highlights FEELM’s commitment to innovation and pushing the boundaries of atomization technology.

Location 🇨🇳 China, Shenzhen	Size View 4 employees
Revenue $ 100M – $ 500M	Industries Virtual Reality
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3. Helmet Vision

Helmet Vision is a technology company focused on developing advanced augmented reality (AR) and heads-up display (HUD) systems for motorcyclists and other helmet-wearing industries. Their innovative helmet-integrated displays provide real-time information such as navigation, speed, and safety alerts directly within the rider’s field of view, enhancing both convenience and safety. By merging cutting-edge AR technology with practical functionality, Helmet Vision aims to revolutionize how riders interact with their surroundings, offering a safer and more connected riding experience without distracting from the road.

Location 🇬🇧 United Kingdom, London	Size View 1 employee
Revenue $ 500M – $1B	Industries Virtual Reality, Augmented Reality, Software, Video Conferencing, Wearables, Consumer Electronics
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4. Unity Technologies

Unity Technologies is a leading platform for creating and operating real-time 3D content, best known for its Unity engine, which powers a vast range of video games and immersive experiences. Beyond gaming, Unity is widely used in industries like automotive, architecture, film, and augmented/virtual reality (AR/VR), enabling creators to build interactive simulations and visualizations. With a strong focus on flexibility and cross-platform development, Unity empowers developers and designers to bring their creative visions to life across multiple devices and applications, driving innovation in both entertainment and enterprise solutions.

Location 🇺🇸 United States, CA, San Francisco	Size View 6,887 employees
Revenue $ 500M – $1B	Industries Software, Augmented Reality, Developer Platform, Virtual Reality, 3D Technology, Gamification, Developer Tools
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5. Roblox

Roblox is a global online platform that empowers users to create, share, and play games developed by its community. In recent years, Roblox has expanded into virtual reality (VR), allowing users to experience games and virtual worlds in a more immersive and interactive way. By integrating VR, Roblox enhances the level of engagement, offering players the ability to fully explore and interact with 3D environments in real time. This move positions Roblox at the forefront of the metaverse, driving innovation in both gaming and social interactions in virtual spaces.

Location 🇺🇸 United States, CA, San Mateo	Size View 8,467 employees
Revenue $ 100M – $ 500M	Industries Gaming, Online Games, Digital Entertainment, Gamification, Video Games, Virtual Reality, PC Games, Developer Platform, Augmented Reality
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6. Insta360

Insta360 is a leader in 360-degree cameras and action cameras, known for pushing the boundaries of immersive content creation. Their compact, high-quality cameras allow users to capture stunning, full-view footage, whether for personal use, professional filmmaking, or virtual tours. With features like FlowState stabilization, AI-powered editing, and seamless integration with smartphones and VR platforms, Insta360 makes it easy to create and share immersive experiences. Their innovative products are widely used in industries like sports, travel, and real estate, offering a unique way to capture and experience the world from every angle.

Location 🇨🇳 China, Shenzhen	Size View 423 employees
Revenue $ 100M – $ 500M	Industries Video, Image Recognition, 3D Technology, Virtual Reality, Photography
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7. Coohom

Coohom is a cutting-edge 3D visualization platform tailored for the interior design, furniture, and real estate industries. Offering powerful tools for 3D modeling, virtual staging, and space planning, Coohom enables designers and businesses to create realistic, high-quality renderings in minutes. With features like AI-driven design recommendations and virtual reality (VR) integration, Coohom allows users to visualize spaces in immersive detail, making it easier to plan, present, and customize designs. Its user-friendly interface and cloud-based platform streamline the design process, helping professionals and clients alike make more informed decisions faster.

Location 🇺🇸 United States, CA, Santa Clara	Size View 127 employees
Revenue $ 100M – $ 500M	Industries 3D Technology, Augmented Reality, Virtual Reality, CAD, Product Design
	View Similar Companies

8. Laerdal Medical

Laerdal Medical is a global leader in healthcare training and emergency medical solutions, specializing in advanced medical simulation and educational tools. They develop high-quality manikins, simulators, and e-learning platforms that help healthcare professionals improve their skills in areas like CPR, emergency care, and trauma response. Laerdal’s innovative simulation technology, including virtual reality (VR) training environments, provides realistic, hands-on practice to enhance patient outcomes. With a strong focus on saving lives through better education, Laerdal partners with hospitals, educators, and governments to improve healthcare quality and emergency preparedness worldwide.

Location 🇳🇴 Norway, Stavanger	Size View 1,560 employees
Revenue $ 100M – $ 500M	Industries Simulation, Training, Health Care, Virtual Reality, E-Learning, First Aid
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9. Ross Video

Ross Video is a leading provider of broadcast technology and video production solutions, known for its innovative hardware and software that power live broadcasts, virtual productions, and streaming. Their product lineup includes video switchers, robotics, graphics systems, and cloud-based platforms designed to deliver high-quality content across various industries such as television, sports, news, and live events. With a focus on reliability and ease of use, Ross Video enables content creators to produce dynamic and engaging visuals, while also exploring cutting-edge technologies like augmented reality (AR) and virtual reality (VR) for more immersive storytelling.

Location 🇨🇦 Canada, Ontario	Size View 1,280 employees
Revenue $ 100M – $ 500M	Industries Video, Internet, Virtual Reality, Augmented Reality, Digital Media, Broadcasting, Video Streaming
	View Similar Companies

10. Virtuos

Virtuos is a global video game development company specializing in co-development, art production, and full-game development for AAA titles. With a network of studios worldwide, Virtuos partners with leading game publishers and developers to deliver high-quality content, including 3D art, animation, and level design. They are involved in projects across platforms like consoles, PC, and mobile, with expertise in remastering and porting games as well. Virtuos is also exploring the integration of virtual reality (VR) and augmented reality (AR) to enhance gaming experiences, offering more immersive and interactive environments for players.

Location 🇸🇬 Singapore	Size View 2,358 employees
Revenue $ 100M – $ 500M	Industries Video Games, Gaming, Software, PC Games, Animation, Virtual Reality, Motion Capture, Console Games, Online Games, Gamification
	View Similar Companies

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Things to Consider When Prospecting into VR Companies

Common Pain Points and Challenges for Companies in VR

High Cost of Adoption

The cost of high-quality VR equipment and the infrastructure needed to run it can be a major obstacle, especially for businesses hesitant to invest in new technology.

Why it’s a pain point:

High upfront costs for hardware and software.
Smaller companies may lack the budget for VR.
Ongoing costs for updates and maintenance.

How to leverage this: You can ease concerns by discussing flexible payment plans or subscription models. Highlight how similar businesses have seen a positive ROI after adopting VR. If you can show that the long-term benefits outweigh the upfront investment, it can help overcome budget objections.

Lack of Content and Use Cases

Many industries still lack clear examples of how VR can directly benefit their business, making it harder to justify the investment.

Why it’s a pain point:

Limited industry-specific content.
Difficult to quantify ROI without proven case studies.
Potential for low user engagement due to lack of compelling experiences.

How to leverage this: Tailor your pitch by presenting VR use cases that are directly relevant to your prospect’s industry. If you can help them envision practical, real-world applications, they’ll be more likely to see the potential value. Share examples of companies in similar industries that have successfully integrated VR.

Complexity of Integration

Integrating VR into a company’s existing systems can feel overwhelming, requiring IT resources, employee training, and adjustments to workflows.

Why it’s a pain point:

Requires significant IT involvement.
Potential for downtime during setup.
Employees may resist learning new technology.

How to leverage this: Focus on how your solution is easy to implement and comes with dedicated onboarding support. Sharing success stories of companies that have quickly and smoothly integrated VR can help ease concerns about complexity. Offering hands-on demos can also help prospects see how simple the technology is to use.

User Discomfort and Fatigue

Issues like motion sickness or eye strain are common with VR, which can limit the amount of time users can spend in VR environments.

Why it’s a pain point:

Users may avoid VR due to negative physical reactions.
Shorter VR sessions reduce overall effectiveness.
Long-term user adoption may suffer.

How to leverage this: Emphasize improvements in VR technology that minimize discomfort, such as higher frame rates and ergonomic designs. If possible, offer demos to allow potential buyers to experience the product first-hand, helping them see how the technology has advanced and made VR more comfortable.

Rapidly Changing Technology

With VR evolving so quickly, companies are hesitant to invest in equipment that might become obsolete within a year or two.

Why it’s a pain point:

Fear of purchasing technology that won’t last.
New updates and releases may require more investment.
Regular staff training on new systems can be time-consuming.

How to leverage this: Highlight how your solution is designed to be future-proof or easily upgradable. Offering a clear upgrade path can provide peace of mind, ensuring that their investment won’t lose value as the technology evolves. Remind them that staying ahead of tech trends can also provide a competitive edge.

Limited User Base

The overall user base for VR is still relatively small, which can make businesses question whether investing in the technology is worth it.

Why it’s a pain point:

Hard to justify the cost with a small market.
Many industries are still hesitant to adopt VR widely.
Uncertainty about when mass adoption will occur.

How to leverage this: Stress the opportunity to be an early adopter and the competitive advantage it brings. Highlight trends that show the growth of VR adoption and explain how being ahead of the curve can give businesses a unique edge in their market. Offering case studies of successful early adopters can help make this point.

Bandwidth and Latency Issues

Running VR, especially in multi-user environments or when streaming, requires strong network infrastructure, which may not be available everywhere.

Why it’s a pain point:

VR demands high bandwidth, which can slow down other operations.
Poor network quality can degrade the VR experience.
Some regions may have limited internet infrastructure.

How to leverage this: Focus on how your solution can optimize performance in low-bandwidth environments or offer local setups that don’t rely heavily on external networks. Offering technical support and network assessments can also help you stand out as a reliable partner in making VR work efficiently.

Concerns Over Privacy and Data Security

VR systems often collect real-time data, raising concerns about how this information is stored and protected, especially in industries like healthcare or finance.

Why it’s a pain point:

Complex regulations around data security.
Risk of data breaches when handling sensitive information.
Users are increasingly concerned about privacy.

How to leverage this: Make data security a priority in your pitch. Explain how your solution uses encryption, complies with industry regulations (e.g., GDPR, HIPAA), and has safeguards in place to protect sensitive information. Transparency about data handling will help build trust with prospects.

Workforce Resistance to New Technology

Employees can be resistant to using new technologies like VR, especially if they are unfamiliar or feel the change might disrupt their day-to-day routines.

Why it’s a pain point:

Older or less tech-savvy employees may feel intimidated.
Resistance from employees can slow down company adoption.
Additional training may be required, adding to the cost.

How to leverage this: Position VR as a tool that enhances rather than disrupts current workflows. Show how it can simplify tasks and increase efficiency. Offering hands-on training or demonstrations to employees during the onboarding process can help smooth the transition and boost adoption rates.

Limited Compatibility with Existing Tools

Many companies already use a variety of software tools, and VR systems may not always integrate easily with their existing tech stack.

Why it’s a pain point:

Lack of integration leads to inefficiency and increased costs.
Custom integrations may be expensive to develop.
Compatibility issues can reduce user experience and create frustration.

How to leverage this: Focus on how your VR solution integrates seamlessly with commonly used tools, or highlight the availability of APIs for custom integrations. Offering examples of companies that have successfully integrated VR into their workflows can help prospects feel more confident that your solution will work for them without significant hassle.

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Key Decision-Makers and Influencers in VR

Key Departments

Product Development

Insight: VR product teams are responsible for developing new immersive experiences and technologies. Their purchasing decisions often focus on innovation, performance, and tools that enhance user experience. Integration with existing systems, such as gaming engines or AR/VR hardware, is key.

Engineering

Insight: Engineers in VR work on the technical aspects of the product, from software to hardware integration. They prioritize performance, compatibility, and the ability of tools to handle complex 3D modeling or high-fidelity VR environments.

R&D (Research and Development)

Insight: R&D departments in VR companies are heavily focused on experimentation and cutting-edge technology. They look for advanced tools that enable experimentation with new VR features, like enhanced interactivity or real-time rendering improvements.

Marketing

Insight: VR marketing teams are tasked with promoting immersive experiences and solutions. They look for platforms and services that can help showcase VR’s unique features, such as 360-degree video creation or immersive content storytelling. The ease of demonstrating VR products to non-technical stakeholders is also a key factor.

Customer Experience (CX)

Insight: Customer experience teams in VR focus on how end-users interact with the product. Their decisions often revolve around improving usability, minimizing friction in the VR experience, and ensuring high levels of user satisfaction. They look for insights and analytics tools to optimize the VR experience.

IT and Infrastructure

Insight: IT teams are responsible for maintaining the infrastructure that supports VR technology, including servers, cloud storage, and data processing. They prioritize scalability, security, and tools that can handle the demanding computational needs of VR applications.

Procurement

Insight: Procurement teams handle sourcing and purchasing decisions. They look for cost-effective solutions that can meet the technical requirements of the VR products while staying within budget constraints. Vendor reliability and long-term partnerships are crucial for them.

Seniority Level

C-level Executives (e.g., Chief Product Officer, Chief Technology Officer)

Insight: C-level executives in the VR industry make strategic decisions that shape the long-term direction of the company. They focus on innovation, return on investment (ROI), and ensuring that new technologies align with business goals. They also evaluate the scalability and potential market impact of VR solutions.

VPs (e.g., VP of Product Development, VP of Engineering)

Insight: VPs are key in making high-level technical and product decisions. They look for solutions that align with the company’s growth strategy and ensure product differentiation in a competitive market. They are often focused on performance, innovation, and integration.

Directors

Insight: Directors manage teams responsible for executing on strategic goals. In VR, this could include leading the engineering, R&D, or marketing departments. Their decisions are driven by department objectives, timelines, and the need for effective collaboration across teams.

Managers

Insight: Managers are involved in the day-to-day operations and are key influencers in purchasing decisions. They may identify specific needs within their teams, such as tools to enhance productivity or improve collaboration, and initiate the purchasing process. They are often hands-on with the technology and prioritize ease of use and effectiveness.

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Buying Processes and Behaviors in VR

Emphasis on Cutting-Edge Innovation

VR companies are always on the lookout for technology that keeps them ahead of the curve.

The VR space evolves rapidly, and companies need solutions that will continue to be relevant.
They prioritize partnerships with vendors that have a strong focus on R&D and innovation.
Outdated technology can be a dealbreaker as they aim to stay competitive in a fast-moving market.

How to leverage: Position your product as future-proof and highlight your commitment to staying ahead of industry trends. Emphasize your product development roadmap and upcoming features that can help them maintain their competitive edge.

Need for Customization and Flexibility

VR companies often need highly customizable solutions that can adapt to different use cases and business models.

Off-the-shelf solutions rarely meet their specialized needs.
They look for flexibility in both software and hardware to ensure the technology fits seamlessly into their unique workflows.
Scalability is also critical as they plan for growth.

How to leverage: Showcase how your product can be customized to fit their specific needs. Provide examples of other VR companies that have tailored your solution to their own applications. Clearly outline how your product can scale with their business as it grows.

Focus on Long-Term Partnerships and Support

VR companies prefer vendors who offer more than just a product; they want ongoing support and collaboration.

Many VR businesses are startups or growing rapidly, so they value a partner who can provide long-term assistance.
They need reliable support for troubleshooting, software updates, and training.
A vendor that can act as a strategic partner is more appealing than one offering transactional support.

How to leverage: Emphasize the support and training you provide beyond the initial sale. Present yourself as a long-term partner committed to helping them succeed. Highlight your ongoing support services, updates, and future collaboration opportunities.

Cross-Departmental Decision-Making

In VR companies, buying decisions often involve several teams, from engineering and IT to creative and marketing departments.

The technical team will be focused on integration and performance.
Creative departments are concerned with user experience and design capabilities.
All stakeholders need to agree on the solution for it to move forward.

How to leverage: Tailor your messaging to address the specific needs of each department involved in the decision. Provide technical details for IT and engineering, while emphasizing user experience and innovation for creative teams. Engaging multiple decision-makers early can help streamline the process.

Demand for Proven ROI

VR companies, especially those with limited budgets, are focused on seeing a clear return on their investment.

They need to justify the cost of new technology with tangible results.
VR businesses often want evidence of increased efficiency, reduced costs, or revenue generation.
Long-term value is critical, as they seek to avoid frequent reinvestments in new tools.

How to leverage: Use case studies or data from similar VR companies to prove ROI. Offer a clear picture of how your solution will deliver measurable results, whether it’s improving workflows, reducing costs, or enhancing customer experiences. Help them see the long-term value of your product to overcome price concerns.

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Prospecting Tips for Selling to VR Companies

Understand Their Development Cycle

VR companies are often focused on fast-paced product development, testing, and iteration. They need solutions that can keep up with their quick timelines and support their technical needs. When reaching out, show that you understand the rapid development cycles and how your product or service can support that pace.

Tip: Emphasize how your solution can streamline development processes, improve collaboration, or accelerate time to market. Highlight any integrations or automation features that reduce friction in their workflows.

Speak to Scalability and Flexibility

VR companies often start small but have the potential for rapid scaling as their user base or product line grows. They need solutions that are flexible enough to scale with them. Show that your product or service can adapt to their changing needs, whether it’s accommodating more users or supporting higher technical demands.

Tip: Provide examples of how other clients have successfully scaled with your solution, especially in tech-driven industries. Highlight any modular features that allow for easy customization or expansion.

Address Funding and Budget Sensitivity

Many VR companies, particularly startups, operate with tight budgets or rely on venture capital. They are often focused on ROI and keeping costs manageable as they build out their product. When prospecting, it’s important to be mindful of budget concerns and demonstrate cost-efficiency.

Tip: Offer flexible pricing models or emphasize a phased implementation approach that lets them start small and expand as needed. Share case studies showing how you’ve delivered value and strong ROI for other fast-growing tech companies.

Offer Solutions for User Experience Optimization

VR companies place a huge emphasis on the quality of their end-user experience. Whether they’re developing for entertainment, training, or healthcare, delivering immersive and engaging experiences is critical to their success. Show how your solution can enhance their ability to deliver an exceptional user experience.

Tip: Position your offering as a way to improve performance, reduce latency, or enhance design workflows. For example, highlight how your product helps developers create more realistic simulations or seamless VR interactions.

Leverage Industry Trends and Innovation

VR companies are part of an evolving and competitive space where staying ahead of the latest trends is critical. When prospecting, demonstrate your knowledge of the VR landscape, including emerging technologies like haptics, AI-driven experiences, or VR in enterprise applications. Position your solution as an enabler of their innovation efforts.

Tip: Reference the latest industry developments and how your solution can help them innovate faster. For example, mention how your product supports new VR hardware, or how it can be used to integrate cutting-edge AI technologies into their projects.

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Want to see more VR companies?

Things to Consider When Prospecting into VR Companies

Common Pain Points and Challenges for Companies in VR

Start finding new prospects that match your ICP

Key Decision-Makers and Influencers in VR

Key Departments

Seniority Level

Not joined Surfe yet? Sign up to Surfe today

Buying Processes and Behaviors in VR

Not joined Surfe yet? Get 20 free credits

Prospecting Tips for Selling to VR Companies

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Top 10 VR (Virtual Reality) Companies — a guide for sales

Want to see more VR companies?

Things to Consider When Prospecting into VR Companies

Common Pain Points and Challenges for Companies in VR

Start finding new prospects that match your ICP

Key Decision-Makers and Influencers in VR

Key Departments

Seniority Level

Not joined Surfe yet? Sign up to Surfe today

Buying Processes and Behaviors in VR

Not joined Surfe yet? Get 20 free credits

Prospecting Tips for Selling to VR Companies