Low-cost robotics providers, especially from countries with lower production costs, are undercutting prices. Many companies feel pressure to choose cheaper solutions, even if they might be less reliable.
Why it’s a pain point:
- Budget-conscious customers are swayed by lower prices.
- Pressure to lower prices, which impacts margins.
- Perception that lower cost may still be “good enough.”
Sales Insight: Differentiate yourself by focusing on quality, service, and long-term value. Show prospects how investing in a higher-quality, reliable solution will save them money and headaches over time. Share stories of customers who chose low-cost alternatives and later regretted it—this will help make your case for value over price.